Rich doesn’t seem to want to let his chokehold on the internet wave of rap go at any point. When he first entered the game I wrote him off as a shitty Migos clone. But as time as gone on his music and more specifically features, partnerships, and ability to make beats which he showcases in this song have intrigued me to the point of listening to him more consistently. “Ran it Up” is a hard joint that begins with Rich talking to Thugger on the phone discussing old niggas hating on them due to the fact they are running up a check on the rap game. Rich and Thug then continue to elaborate on why they don’t give a shit and will continue to flex.